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Wednesday, December 29, 2010

Dropshipping 101 - Don't Be Misled When Selecting a Dropship Warehouse

Choosing a dropship warehouse is a vital decision when starting up an online business in order to avoid having to personally stock and ship your inventory. It is also an essential component when it comes to managing your overhead costs. A dropship warehouse is not only imperative to costs but can potentially be a long term asset to your business.

However, the internet is full of false information, spam, and misleading advertisements. As with any other start-up venture, you must take the time to do your research before selecting a dropship warehouse. One of the best ways to ensure that your selected dropshipper is legitimate is to use your favorite search engine to see what you can find out. Search the name of the warehouse, alongside the word 'scam', to see if there is any online chatter about how the wholesaler runs their business. Check with the Better Business Bureau (BBB), as well, to see if they have any information on the validity of the company. If the dropshipper offers a guarantee and reliable testimonials from previous customers, it is a bit more likely that they are for real.

Be wary of businesses that market themselves as wholesalers but are really just setting themselves up as the middle man. How the 'fake' warehouses work is that they begin by establishing contact with a couple of dropshippers they will utilize on your behalf. Another warning sign, like many online scams, is that there are often significant fees associated with their services. Why pay someone to deal with the wholesaler when you could easily perform this task yourself and save the cost?

A legitimate company, like Salehoo, may charge an access fee but they will have an established reputation in the industry, will be able to provide customer testimonials, will be established with the Better Business Bureau, will have an available and easy to contact customer support department, and will typically have guarantees for their services.

A false company will try to woo you with offers that appear too good to be true, such as a complete website customized for you that will sell whatever you have to offer from designer handbags to electronics.

Do your research and cut out the middle man! Take the time to really build an enticing and appealing niche website for what you want to sell and differentiate the good dropship warehouse companies from the mediocre. The time you spend up front will more than pay for itself when you avoid the fees, hassles, and disappointments of working with companies who are more interested in your money than in how successful your business becomes.

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